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1520 Results for ‘focus group model’

Brands in Culture

Broadcasters and advertisers expected a lot from the Olympics — was it worth it?

September 18, 2024
Member Exclusive

Future of TV Briefing: The programmatic state of play for this year’s TV and streaming upfront market

April 2, 2025
Agency Culture

GroupM North America CEO Kirk McDonald exits in senior shake up

October 30, 2023
Marketing

Perplexity has offered ads for half a year — marketers already want scale

May 28, 2025
The Programmatic Publisher

A sign of things to come: Experian’s acquisition of Audigent highlights curation’s rising influence

December 5, 2024
The Business of AI

Unraveling the AI dilemma in media agencies: cost savings or revenue shake-up?

April 2, 2024
Gaming & Esports

How Blast is finding esports success through the ‘co-production’ model

February 29, 2024
Agency Culture

Clients want agencies to deliver industry expertise, agility and empathy, new research finds

July 16, 2024
The Business of AI

Meta AI rolls out several enhancements across apps and websites with its newest Llama 3

April 19, 2024
Member Exclusive

Future of TV Briefing: The investment landscape for creator-owned businesses

August 13, 2025
Member Exclusive

Media Briefing: Publishers turn to vertical video to compete with creators and grow ad revenue in 2026

December 4, 2025
Member Exclusive

Media Buying Briefing: Buyers to weigh the flexibility of digital with the Upfront’s legacy scale

May 12, 2025
Brand Safety

Nexxen adds CTV tools to tap into political ad market growth

July 25, 2024

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