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Electronic Arts has built its own ad server in a renewed push for ad dollars
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Special Projects
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19944
Results for ‘Branding’
Retail Media Rewritten
U.K. retailer Tesco wants advertisers to see it as equal to any traditional media partner
December 2, 2025
Member Exclusive
Digiday+ Research: Marketing workflows benefit from AI, but trust is still a barrier to adoption
April 21, 2026
Gaming & Esports
How Chipotle’s fighting-game-focused esports strategy is paying off at Evo 2024
July 19, 2024
Gaming & Esports
Ford, Kia and Carvana partner with NRG as it walks the line between casual and competitive gaming inventory
November 3, 2023
Marketing
Marketers strain to juggle media budgets, AI and high expectations from CEOs
May 11, 2026
AI Revenue Generation
Marketers strain to juggle media budgets, AI and high expectations from CEOs
May 11, 2026
Member Exclusive
Future of TV Briefing: The upfront glossary, 2026 edition
May 6, 2026
Business of TV
Universal Ads must pass the pizza test if it’s to steal ad dollars from social
May 28, 2026
Member Exclusive
Media Briefing: What to expect at the Digiday Publishing Summit, March 2026 editionĀ
March 19, 2026
Equality and Opportunity
LGBTQ+ publishers grapple with a Pride Month ad spend slowdown
June 24, 2025
Member Exclusive
Future of TV Briefing: WTF is the DASH TV universe study at the center of the latest Nielsen drama?
March 25, 2026
Sponsored
Why media mix modeling is becoming essential for predictive ROAS measurement
December 17, 2025
Member Exclusive
Future of TV Briefing: What publishers have to offer creators
April 1, 2026
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