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4831 Results for ‘ real-time ads’

Equality and Opportunity

Boycotts and backlash reveal complications in changing DEI landscape

February 3, 2025
Member Exclusive

What Forbes, Dotdash Meredith, BuzzFeed and other publishers are saying about AI in 2025

January 28, 2025
Member Exclusive

Future of TV Briefing: Why Yahoo’s DSP adding CTV support for Nielsen rivals matters to the future of measurement

June 12, 2024
Life Beyond the Cookie

Google assures ad execs of revised third-party cookie controls but timeline is uncertain

August 1, 2024
Member Exclusive

Media Buying Briefing: Can principal media actually become the hero (for some) in upfront negotiations?

April 14, 2025
Equality and Opportunity

DE&I exodus: Burnt-out leaders launch consultancies as advertising industry commitments falter

June 3, 2024
The Business of AI

With AI bias still a sticking point for clients, agencies mix human and technical fixes

September 13, 2024
Life Beyond the Cookie

Some ad tech vendors are pulling back from Google’s Privacy Sandbox amid uncertainty

July 19, 2024
Marketing on Platforms

With 19 million viewers in its ad tier, Amazon makes a case for Prime Video’s ad business in the U.K.

October 2, 2024
Gaming & Esports

Why Kai Cenat’s record-breaking subathon was a double-edged sword for Twitch

December 4, 2024
Member Exclusive

CMO Strategies: A guide to marketers’ success metrics for ad-supported streamers, including Netflix, Prime Video and Roku

May 1, 2025
The Sports Marketing Playbook

Why the NBA is helping basketball creators make longer YouTube videos

October 24, 2024
The Business of AI

FullThrottle.AI creates audience planner tool using an AI assistant

May 31, 2024

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