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285 Results for ‘ DoubleClick’

Media

Google’s new mobile video format can lift publishers’ ad haul by 30 percent

November 13, 2015
Sponsored

Ditching DFP: 3 tips for publishers using header bidding

January 11, 2016
Media

Google CEO: programmatic is ‘on fire,’ ad blocking requires industry effort

October 22, 2015
Media

Here’s how Google gives publishers a 100 percent viewable ad option

October 16, 2015
Marketing

‘Wipe the slate clean’: What happens when mobile operators align with ad blockers

November 30, 2015
Media

With header bidding, publishers are boosting CPMs by as much as 50 percent

November 12, 2015
Media

The secret to Time Out’s native ad success

January 8, 2016
Media

How one fraud site netted 161 million video ad impressions in one week

October 5, 2015
Media

‘They’re telling us how the Web should work’: The publisher view of Google’s AMP

October 8, 2015
Media

Ziff Davis tries middle ground between free and paywall

December 16, 2015
Media

Ad blocking caused Nylon to combine marketing and editorial

September 9, 2015
WTF Series

WTF is header bidding?

August 18, 2015
Marketing

Op-ed: Mobile is driving the decline of traditional ad tech

November 9, 2015

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