Ad Tech Briefing: Has Google sacrificed Privacy Sandbox on the altar of antitrust concerns?

Taking the L of a U-turn on third-party cookies could be worth it to save the Golden Goose of Chrome.

Digiday+ Research Data Sheet: The state of subscription pricing

This infographic details how publishers are approaching subscription pricing and how subscriptions drive other revenue streams for publishers.

Media Briefing: Publishers are frustrated — and quietly grateful — after Google’s cookie U-turn

After years of preparing for the deprecation of third-party cookies, Google’s u-turn this week has landed like a slap. And yet, most publishers concede the effort wasn’t a waste.

Pitch deck: Amazon instructs advertisers to spend amid Trump’s tariff turmoil

Amazon tells advertisers to go all in on its platform during economic uncertainty.

Future of TV Briefing: CTV advertisers fail to reach 80% of households

This week’s Future of TV Briefing looks at a report from Innovid that seems to show CTV advertisers’ reach and frequency calibrations are out of whack.

Marketing Briefing: How the current chaos affects influencer marketing

Marketers are looking for areas to cut their ad budgets and push for flexibility, but influencer marketing has been spared.

Digiday+ Research: Branded content rebounds as a top source of publisher revenue

Branded content is moving up the ranks among publishers' revenue sources. This year, it's their No. 2 revenue source, after publishers started putting a bigger focus on growing that part of their business in 2024.

Media Buying Briefing: How Brandtech Group is keeping up with the Joneses in generative AI

Brandtech Group’s Jellyfish digital marketing agency has chosen to build generative AI tools to help advance search and SEO — drilling deeply into agentic efforts on behalf of clients.