‘D&I execs should report to the CEO’: As agencies examine diversity, execs point to the current limits of the chief diversity officer

In recent years, agencies have touted D&I initiatives, with some hiring chief diversity officers to not only help improve the diversity of their agencies but to better the culture to be more equal and inclusive for agencies.

As cities reopen, the DTC store strategy is changing

For digitally-native brands, Soho has often been the first place for digitally-native startups to open stores. Now, it's a ghost town, and is indicative of the challenges DTC brands will face going forward in plotting out their physical retail strategies.

For media organizations to change, equality needs to be a keystone habit

Media companies will be tested in their resolve and whether they’ll do the hard work needed to enact lasting change in an industry where too long progressive words haven’t matched up with retrograde practices.

Why WarnerMedia still has so many HBO-branded streaming services: a study of a branding and distribution headache

WarnerMedia's knot of HBO-branded streamers is the result of HBO's past efforts to expand into streaming.

How Crocs is keeping its marketing strategy active on social

Crocs' marketing strategy has needed to change from the norm, given the current climate, however having three months to get the team's feet back on the ground, EMEA marketing director Yann Le Bozec said that they are prepared for the new normal.

‘This is one of the quick things you can do:’ The ad industry reconsiders terms like ‘blacklist’ and ‘whitelist’

'“It’s a sort of institutional microaggression. People don’t realize constantly associating black with [a] negative is insidious and tiring,' said communications consultant Tanya Joseph.

‘Never given a clear path forward’: Black employees say it’s hard to get to middle management at agencies

Without being set up for success at agencies, Black employees often don’t make it to middle management.

Digiday Research: 74% of publishers have seen ad CPMs drop

About 74% of 127 publishing executives surveyed by Digiday this month said the crises have driven ad CPMs down, while 75% said they’ve had difficulty in ad sell through. Programmatic ad CPMs have been driven down between 10% and 20%, with some publishers choosing to reduce inventory instead of selling it at an extremely low rate.