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Daily July 14
Nothing says economic crisis like price fluctuations — and that includes ad prices. Or, at least they would in any other economic crisis.
Additional coverage:
- In this week’s Digiday+ Media Briefing, senior media reporter Sara Guaglione reports on how a recession may — or may not — affect Black-owned publishers’ advertising businesses.
- As acute societal issues have mounted over the past two-plus years, strategists say brands will need to provide more than lip service to resonate with consumers.
- Instacart is rebranding its subscription offering as part of an effort to establish itself as more than a transactional shopping app and to get consumers to see it as a service that can benefit the whole household.