Is the best digital marketing strategy all about reach or relationships? Digiday has teamed with Martini Media to compare luxury marketers’ targeting techniques with those of more mass-market experts to see who thinks they’re best leveraging their Internet outreach. Take our survey now, and you may be invited to our exclusive breakfast Aug. 23 in New York City to hear results, or win a $1,000 gift card.
More in Media
What the FTC’s antitrust lawsuit says about Amazon’s advertising business
The agency accused the e-commerce giant of conducting a range of anticompetitive behaviors that hurt both shoppers and sellers.
The Independent’s Blair Tapper & Thomson Reuters’ Josef Najm are trying to break down advertisers’ news blocks
In a live recording during the Digiday Publishing Summit, the news executives called for more nuanced conversations with advertisers around their brand safety concerns.
Getty Images gets into the generative AI race with its own image platform
After investing in one generative AI startup and suing another, the company will let customers create images on its website and an API.