7 spots left to attend:

Join us Oct. 26-28 in Newport Beach for the Digiday Media Buying Summit

SECURE YOUR SEAT

Vitrue Social Marketing Minute with University of Texas

University of Texas social chief Donna Seago talks social analytics and understanding what fans want and why. Watch now.

Watch more videos from the series here.

Vitrue Branded Content

 

 

More in Media

Ad industry tallies early losses from Apple’s Safari tracking block

A week after Apple’s Safari block, the ad industry is still waiting for the other shoe to drop.

Welcome to Creator University: Inside the colleges building creator economy programs

As more young folks seek to enter the creator economy, universities are offering classes covering every layer of the still-growing ecosystem.

For some publishers, agentic advertising is still a question of ROI

Despite the hype around agentic media buying, some publishers remain skeptical of its potential to deliver meaningful revenue.