How Are You Handling Paid Social Media Marketing?

Digiday is conducting a new survey to find out how brands, agencies and publishers are handling paid social advertising. All participants will receive full survey results and be entered to win one of three prizes:

  • One of two available $500 Amazon gift certificates
  • One pass to the Digiday Brand Summit in Deer Valley, Utah in December.
Click here to take the survey.

More in Media

The case for and against publishers buying paid traffic 

For many audience development teams, the question is no longer whether to buy traffic, but how far they can push it.

Uber Advertising, the NFL, WPP Media and Mazda are among the finalists of the 2026 Digiday Media Buying and Planning Awards

The Digiday Media Buying and Planning Awards recognize companies, campaigns and technology that have been most successful in the modern media landscape. This year’s nominees leaned on emotionally driven narratives and audience-driven personalizations to deliver connected, full-funnel experiences at scale. Nominees in the Media Campaign of the Year category include Uber Advertising, which built a […]

Why retailers like Target and Aerie are moving beyond straight affiliate deals with creators

Creator programs are changing as retailers like Target and Aerie realize they require a multifaceted approach that doesn’t just rely on affiliate links.