Secure your place at the Digiday Media Buying Summit in Nashville, March 2-4
The ability to extract data from media impressions has shaken up the industry, particularly due to the increasingly sophisticated technology that connects buyers and sellers. While it’s eliminated waste and increased efficiency, it’s also made the process much more complicated. What’s more, these advances are now moving beyond display into all forms of digital advertising.
The Digiday Exchange Summit, Jan. 30-Feb. 1 in Miami, will examine “The New Programmatic Advertising Economy.” Digiday is bringing together top agencies, brands and publishers to address how they are adjusting to the changing dynamics of modern media buying.
Highlights include:
- Forbes’ Meredith Levien will discuss how the arrival of automation will impact media’s RFP process.
- Barry Lowenthal of The Media Kitchen and Joanna O’Connell of Forrester will highlight key characteristics of agency trading desks in the future.
- Rodale’s Michael Kuntz and Glam Media’s Erin Matts will share what they think the modern sales force will look like.
Digiday editors will quiz these speakers on the digital media transformation and ask them how they’ve kept pace. You’ll eavesdrop on these insightful tete-a-tetes and enjoy an array of new formats designed to foster audience involvement, a welcome departure from the boring panels you’d find elsewhere.
We invite you to attend this two-and-a-half-day event where you will have a chance to ask your most pressing questions and get answers from major innovators. We hope to see you there.
More in Media
From feeds to streets: How mega influencer Haley Baylee is diversifying beyond platform algorithms
Kalil is partnering with LinkNYC to take her social media content into the real world and the streets of NYC.
‘A brand trip’: How the creator economy showed up at this year’s Super Bowl
Super Bowl 2026 had more on-the-ground brand activations and creator participation than ever, showcasing how it’s become a massive IRL moment for the creator economy.
Media Briefing: Turning scraped content into paid assets — Amazon and Microsoft build AI marketplaces
Amazon plans an AI content marketplace to join Microsoft’s efforts and pay publishers — but it relies on AI com stop scraping for free.