DigidayTV Live at 11:30 a.m.

Join us live at 11:30am as DigidayTV sits down with Brian Parks, vp of business development at Tippr, and Joe Meyer, CEO of Hopstop.com to talk daily deals, the app market and how advertisers are taking advantage of the hyper-local targeting that is available to them.

Watch live on DigidayDaily.com or visit our Livestream channel at Livestream.com/Digiday.

https://digiday.com/?p=4135

More in Media

Why Google’s cookie deprecation reversal isn’t actually a reprieve for publishers

Publishers are keeping a “business as usual” approach to testing cookieless alternatives despite Google’s announcement that it won’t be fully deprecating third-party cookies after all.

Immediate deepens CMP strategy, slashes ad tech partnerships for sharper data governance

Consent management platforms at Immediate aren’t just about ticking boxes for data laws.

Teads’ M&A rumors are firming up with a deal to merge with Outbrain

The latest installment of ad tech M&A activity is leaving some industry folks surprised.