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Nearly all luxury resale transactions on TikTok Shop US now come from livestreams
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Year-to-date, 94% of revenue on TikTok Shop from luxury resale in the U.S. is coming from livestreaming, the platform revealed last week.
Media Briefing: Overheard at the Digiday Publishing Summit, Sept. ‘26 ‘Google Zero’ edition
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Public ad tech is disappearing and an investment banker just explained why.