Watch the Digiday Programmatic Summit live stream today

The Digiday Programmatic Summit will be streamed live from Austin, Texas, starting today at 10:00 a.m. ET.

The summit brings together executives from Bank of America, 360i, ESPN, Gannett, Kohl’s and more to address the key challenges and opportunities afforded by the rapid shift to automated ad-buying platforms.

Speakers today include Kraft’s Bob Rupczynski, ESPN’s Marc Mallett and Mansueto’s Steven Suthiana.

The live stream is embedded below. Programming runs until noon ET. The full agenda is here.

More in Media

Albertsons’ new ‘micro sitcom’ is a big deal for retail media

Albertsons Media Collective has launched its first episodic, scripted branded-entertainment campaign in partnership with Procter & Gamble.

Mastercard is tapping foodie creators to drive awareness and adoption

Mastercard on its latest creator-led social series and its goals to drive awareness, consideration, and discoverability.

In Graphic Detail: AI visibility is no longer about referral traffic

New data shows why publishers are developing strategies around agentic traffic and brand visibility in AI answer engines.