for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
The Digiday Programmatic Summit will be streamed live from Austin, Texas, starting today at 10:00 a.m. ET.
The summit brings together executives from Bank of America, 360i, ESPN, Gannett, Kohl’s and more to address the key challenges and opportunities afforded by the rapid shift to automated ad-buying platforms.
Speakers today include Kraft’s Bob Rupczynski, ESPN’s Marc Mallett and Mansueto’s Steven Suthiana.
The live stream is embedded below. Programming runs until noon ET. The full agenda is here.
More in Media
Beehiiv adds even more features to go up against competitors and win over creators
Weeks after podcasts, Beehiiv continues to add to its platform infrastructure to court creators, but is it enough?
Media Briefing: As traffic declines, publishers see gains in commerce conversions and CTR
Publishers like Forbes and Apartment Therapy see growth in commerce business as audiences convert better despite shrinking traffic.
Vibes over metrics: Why more creators are holding IRL events to own their audience
IRL events are becoming increasingly important pillars of a content creator’s growth strategy; here’s why.