The Digiday Programmatic Summit will be streamed live from Austin, Texas, starting today at 10:00 a.m. ET.
The summit brings together executives from Bank of America, 360i, ESPN, Gannett, Kohl’s and more to address the key challenges and opportunities afforded by the rapid shift to automated ad-buying platforms.
Speakers today include Kraft’s Bob Rupczynski, ESPN’s Marc Mallett and Mansueto’s Steven Suthiana.
The live stream is embedded below. Programming runs until noon ET. The full agenda is here.
More in Media
Why retailers like Target and Aerie are moving beyond straight affiliate deals with creators
Creator programs are changing as retailers like Target and Aerie realize they require a multifaceted approach that doesn’t just rely on affiliate links.
Rising gas prices may push more household spending toward Amazon
The spike has squeezed household budgets and changed how people shop. Consumers are pulling back on discretionary spending and foot traffic is in decline.
How publishers are modeling – and mitigating – a future with significantly less Google search traffic
Publishers are modeling the business impact of a zero-click future and developing growth strategies for the Google AI search era.