for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
Do you think programmatic buying is a soulless business that overlooks the heart and soul of your carefully crafted premium content? Well then, take a break from setting price floors and let Vikram Somaya, vice president of global operations and audience at Thompson Reuters, inject a little art into your day.
Digiday Summits are full of surprises. Request your invitation to our upcoming Digiday Exchange Summit in Miami, Fla., Jan. 30-Feb. 1.
[vimeo 53633178 w=500 h=281]
Digiday Poetry Minute from Digiday on Vimeo.
More in Media
Adobe relies on Firefly to win over creators
Adobe wants Firefly to do for AI-native creators what Photoshop did for a generation of ad creatives – become the tool they can’t work without.
News UK turns The Times’ first-party data into synthetic audiences for advertisers
News UK is turning The Times’ first-party data into a synthetic audience planning tool for advertisers.
Beehiiv adds even more features to go up against competitors and win over creators
Weeks after podcasts, Beehiiv continues to add to its platform infrastructure to court creators, but is it enough?