The Digiday+ Deep Dive is a new podcast available exclusively to Digiday+ members. Digiday editors discuss the week’s biggest stories, and offer a glimpse into what’s being talked about in the newsroom.
This week, Digiday senior reporter Sahil Patel joins executive editor Lucia Moses to discuss BuzzFeed’s long-form video ambitions, after the publisher’s news division helped it land deals with big-name buyers including Netflix and Hulu.
Push play below to get started:
More in Media
Media Briefing: How publishers spent summer 2024
How the digital media industry spent summer 2024.
Madison and Wall forecast $397 billion in 2024 ad spend
However, despite their rhetoric, marketers are emphasizing ‘performance’ over quality content.
How publishers are experimenting with Reddit — even without a formal publisher program
While it hasn’t formally launched a publisher program, over the last 18 months Reddit has been steadily rolling out products and resources aimed at courting media companies to increase their presence on the platform.