Only a few spots left to join us for AI Marketing Strategies

Join us Sept. 24 in NYC to connect with execs from Digitas, Claire's, Marriott, Havas and others

SECURE YOUR SEAT

Bits & Bytes

 

  • Unifying customer data: e-mail marketing software company Constant Contact acquired social CRM company Bantam Live for $15 million. Direct Marketing News
  • The Pentagon wants to spend $500 million to research new cyber security technologies including cloud computing and encrypted data processing. Bloomberg
  • Retailers want to get more personal with their customers. AdAge
  • Targeted ads on social networks could improve clickthrough rates. The Financial
  • Online video services are looking more and more attractive to advertisers for targeted advertising opportunities. Multichannel News

More in Media

IAB Creator Upfront: Why a half-built infrastructure is holding back CFO buy-in 

IAB’s inaugural Creatorfronts sought to smooth-over some creator economy bumps to help get more CFOs on board.

How Reuters’ dynamic paywall is boosting subscriptions and ads

Reuters’ dynamic paywall is helping the publisher grow subscriptions while strengthening (rather than cannibalizing) its ads business.