SHAPING WHAT’S NEXT IN MEDIA
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- Unifying customer data: e-mail marketing software company Constant Contact acquired social CRM company Bantam Live for $15 million. Direct Marketing News
- The Pentagon wants to spend $500 million to research new cyber security technologies including cloud computing and encrypted data processing. Bloomberg
- Retailers want to get more personal with their customers. AdAge
- Targeted ads on social networks could improve clickthrough rates. The Financial
- Online video services are looking more and more attractive to advertisers for targeted advertising opportunities. Multichannel News
More in Media
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WTF is vibe coding?
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Google’s forced AI opt out: what changes — and what doesn’t — for publishers
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Publishers want the Competition Markets Authority to impose harder structural remedies on Google regarding its AI crawler vs. behavioral ones.