Only five seats remain

for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.

SECURE YOUR SEAT

Bits & Bytes

 

  • Unifying customer data: e-mail marketing software company Constant Contact acquired social CRM company Bantam Live for $15 million. Direct Marketing News
  • The Pentagon wants to spend $500 million to research new cyber security technologies including cloud computing and encrypted data processing. Bloomberg
  • Retailers want to get more personal with their customers. AdAge
  • Targeted ads on social networks could improve clickthrough rates. The Financial
  • Online video services are looking more and more attractive to advertisers for targeted advertising opportunities. Multichannel News

More in Media

media-puzzle

Beehiiv adds even more features to go up against competitors and win over creators

Weeks after podcasts, Beehiiv continues to add to its platform infrastructure to court creators, but is it enough?

Media Briefing: As traffic declines, publishers see gains in commerce conversions and CTR

Publishers like Forbes and Apartment Therapy see growth in commerce business as audiences convert better despite shrinking traffic.

Vibes over metrics: Why more creators are holding IRL events to own their audience

IRL events are becoming increasingly important pillars of a content creator’s growth strategy; here’s why.