AI Marketing Strategies | NYC

Register by Jan 13 to save on passes and connect with marketers from Uber, Bose and more

SECURE SEAT

Remembering Hostess

You’ve all heard the sad news by now: Hostess will be no more. The iconic American baked goods brand, known for such sugary, packaged junk food creations as Twinkies, Ding Dongs, Yodels and Sno Balls has filed for bankruptcy and has stopped all operation at all of its baking facilities after the Bakery, Confectionery, Tobacco Workers and Grain Millers International Union started a nationwide strike that crippled the company.

In remembrance of the Hostess brand, here is a look back at some of their entertaining ads.

1. Bear and Twinkie trailer

2. Hostess(sugar) and kids go together

3. Shark and inner tube Hostess Cupcake lady

Story image via jasonlam/Flickr

More in Marketing

What does media spend look like for 2026? It could be worse — and it might be

Forecasts for 2026 media spend range from 6.6% on the lower end to over 10% but the primary beneficiaries will be commerce, social and search.

Pitch deck: How Amazon is emerging as the proof layer for TV spend

Amazon is positioning itself to advertisers as the “first-stop shop” for planning, buying, optimizing and measuring TV.

Here are the 2025 brand winners and losers of tariffs

Tariffs completely upended the retail industry in 2025 — and no company was left unscathed.