for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
The 4As’ Strategy Festival took place in New York City this week and, inevitably, lead to a steady stream of confusing, bizarre, and often nonsensical tweets from attendees. Here are some of our favorites.
We as planners have a way of thinking. A way of seeing the world that allows us to solve all problems. Start tapping into this #4astratfest
— Monica Camacho (@monicacamacho) October 26, 2012
Can you defend the brand experiences you create to your grandma? #4astratfest
— edward (@cotton) October 25, 2012
“Find your people and do things with them.” Eliza Esquivel, VP Brand Strategy @kraftfoods #4Astratfest
— Melinda Flores (@melindarox) October 26, 2012
“It’s hard to read the label from inside the jar.”(John Marshall Roberts) Indeed.#4AStratfest
— Sara Pomish (@sarapomish) October 25, 2012
These are new brands. You should be hula-hooping unicorns. -Michael Fanuele #4astratfest
— Alex Marsh (@aumarsh) October 26, 2012
#4asstratfestinsight number one: key to good planning is apparentlya British accent. #EMAgency
— Tom Merrick (@ThatTomMerrick) October 25, 2012
More in Marketing
Who is OpenAI’s global head of ads, David Dugan?
Digiday talked to people who’ve known him throughout his career to find out exactly why OpenAI believe he’s the right person for the job.
Google says its AI-powered ads help some brands lift online sales by 80%
ModernRetail spoke with Courtney Rose, vp of retail at Google Ads, at Shoptalk Spring about early results from AI-powered campaigns.
TikTok’s Khartoon Weiss to exit the platform as its N. America lead of global business
Weiss, who was North America head of global business solutions at the company, is leaving on Friday, according to a memo shared with clients.