Digiday’s definitive guide to what’s in and out at Advertising Week 2018

Advertising Week is moving from decades spent in Times Square to a more compact, yet still befuddling venue uptown — the AMC Lincoln Square. But that’s not the only thing changing this year. As thousands of media and marketing professionals descend on New York for four days of panels, networking and parties, Digiday has drawn upon decades of collective experience covering the event to create this list of what’s in and what’s out at this year’s event. Did we miss anything? Let us know.

More in Marketing

Marketing’s upper middle embraces AI creative production

Scaled AI creative production is becoming ordinary among CMOS outside the billion dollar club.

‘It scared the hell out of me’: What brands have learned from creator partnerships

At Shoptalk Fall, brands like Favorite Daughter, SharkNinja and Bob’s Discount Furniture talked about what they’ve learned from working with creators.

transparency

Future of Marketing Briefing: Agency fees in creator deals are the next transparency headache for marketers

As creator marketing budgets grow, so do questions about what agencies are taking.