Digiday’s definitive guide to what’s in and out at Advertising Week 2018

Advertising Week is moving from decades spent in Times Square to a more compact, yet still befuddling venue uptown — the AMC Lincoln Square. But that’s not the only thing changing this year. As thousands of media and marketing professionals descend on New York for four days of panels, networking and parties, Digiday has drawn upon decades of collective experience covering the event to create this list of what’s in and what’s out at this year’s event. Did we miss anything? Let us know.

More in Marketing

TikTok launches MCP server to let AI agents run campaigns

The platform launched its own model context protocol (MCP) server during its sixth annual TikTok World event.

Why Target killed its creator program, launched 2 new ones

Target has launched Club Target and Target Ambassadors. Club Target is designed for smaller creators or enthusiastic Target shoppers.