Brands’ Lame Attempts at Trending Hashtags

Brands are notoriously bad tweeters. Whether it’s dumb retweet requests or cheesy and transparent ploys to get interactions, brands can be pretty shameless.

Another corny Twitter tactic that brands often use is jumping in on trending hashtags. It’s just another forced, self-promotional way that brands try to insert themselves into social media conversations that doesn’t add value or entertainment to Twitter.

Here are some examples of brands hijacking the hashtag #YouGainMajorPointsIf and #IfIDontReplyItsBecause. Taco Bell is a double offender.

McDonald’s

Taco Bell

Arby’s

Wendy’s

Applebee’s

Taco Bell

 

Swiffer

Image via Shutterstock

https://digiday.com/?p=33020

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