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Media agencies test AI planning agents, while edging toward buying tools
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A collection of valuable materials from Digiday partners.
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How digital ad-ops teams are breaking down ad-sales silos
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Why brand marketers are leveraging predictive, generative and autonomous AI
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How brands are building privacy-resilient data strategies
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What digital marketers get wrong about personalization and what to do instead
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How digital publishers are leveraging AI to drive revenue
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Report: What subscribers want from their subscriptions in 2024
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How brands are activating first-party data to grow e-commerce revenue
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How marketers are elevating creatives with AI and dynamic format optimization
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How brands are approaching the next era of identity
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WTF is programmatic direct mail?
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