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How brands are tapping into the checkout page as the newest performance channel

Brands today face higher acquisition costs, shrinking margins and constant pressure to hit revenue targets — but the post-purchase moment offers a unique opportunity. At checkout, trust is high, distractions are low and consumers are more receptive to relevant offers.

According to a Fluent survey of 1,000 U.S. consumers, 57% of shoppers admit to having found a product or service they now love via post-purchase ads. Brands that show up in this post-purchase window can unlock incremental revenue and support their customers with relevant and valuable offers.

Download this report to learn about:

  • Which offers are most likely to drive consumer engagement
  • How different generations respond to post-purchase ads
  • Best practices for post-purchase personalization and creative

Partner insights from Fluent

How brands are tapping into the checkout page as the newest performance channel
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