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News publishers may be flocking to Bluesky, but many aren’t leaving X
November 22, 2024
The Guardian and NPR have left X, but don’t expect a wave of publishers to follow suit. Execs said the platform is still useful for some traffic and engaging with fandoms – despite its toxicity.
Media Briefing: Publishers’ Q4 programmatic ad businesses are in limbo
November 21, 2024
This week’s Media Briefing looks at how publishers in the U.S. and Europe have seen programmatic ad sales on the open market slow in the fourth quarter while they’ve picked up in the private marketplace.
How the European and U.S. publishing landscapes compare and contrast
November 18, 2024
Publishing executives compared and contrasted the European and U.S. media landscapes and the challenges facing publishers in both regions.