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Electronic Arts is betting that in-game ads can out-earn CTV
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Special Projects
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Frédéric Filloux: ‘A continuous and unabated deflation of the value of journalism’
February 25, 2015
Media
Viewability’s elephant in the room: Will advertisers pay more?
February 24, 2015
Media
The growth of the digital TV ad market, in 5 charts
February 24, 2015
Media
Pinterest is planning a new, multi-image ad unit
February 24, 2015
Media
Fueled by Facebook, The Independent tests the waters on US expansion
February 24, 2015
Media
Guardian US CEO Eamonn Store: ‘We don’t want to be Mail Online’
February 23, 2015
Media
What the platform power play with power users means for brands
February 23, 2015
Media
How brands and publishers define success in native
February 23, 2015
Media
Billboard and THR’s spin on branded content
February 23, 2015
Media
The challenges of ads on YouTube Kids
February 21, 2015
Media
Almost famous: The semi-glamorous life of emerging YouTube stars
February 20, 2015
Media
Podcasts are booming, but Google could make them much bigger
February 20, 2015
Media
Why ad tech is: A) too complicated; and B) going to get more complicated
February 20, 2015
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