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Marketing
Beyond Ads
After Nike’s virtual sneaker drop, NFT cynicism is making way for intrigue among marketers
May 22, 2023
Marketing on Platforms
Marketers are going to have to wait for search advertising on TikTok
May 22, 2023
Beyond Ads
Kraft increases investment in its digital media mix with a focus on nostalgia and millennial parents
May 22, 2023
Gaming & Esports
FaZe Clan to lay off 40% of staff amid economic struggles
May 19, 2023
Gaming & Esports
Why brands should care about the differences between Eastern and Western esports audiences
May 19, 2023
Life Beyond the Cookie
Google’s Privacy Sandbox updates are met with both skepticism and a little more optimism
May 19, 2023
Gaming & Esports
What the divergent EU and U.K. rulings say about the future of the Microsoft–Activision Blizzard merger
May 19, 2023
Brands in Culture
How Warner Bros. Discovery plans to win over new customers with its HBOMax rebrand to Max
May 19, 2023
Beyond Ads
Here are safeguards brands and agencies are tapping to prevent or mitigate AI fraud
May 19, 2023
Brands in Culture
Pepsi’s summer campaign taps Bad Bunny and QR codes — and the first-party data that comes with them
May 18, 2023
Experimental Channels
Why some advertisers are reconsidering old school marketing channels
May 18, 2023
Member Exclusive
Digiday+ Research: Brands make big bet on first-party data as third-party cookie fades away
May 18, 2023
Gaming & Esports
Why FaZe Rug is the latest esports influencer to join the DTC brand craze
May 17, 2023
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