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Marketing
Experimental Channels
DTC brand Parachute Home goes offline, doubles experiential investment amid changed digital landscape
March 15, 2024
Brands in Culture
With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?
March 15, 2024
Member Exclusive
Research Briefing: Facebook loses favor with publishers, brands and agencies
March 14, 2024
Marketing on Platforms
TikTok’s potential U.S. ban stirs marketers, spurs contingency planning
March 13, 2024
Marketing on Platforms
Advertisers don’t see new, immediate value in Snapchat’s ad offerings despite its brand marketing campaign
March 13, 2024
Marketing on Platforms
‘There’s no e-commerce point-of-sale’: Farmer’s Fridge’s marketing director Liz Mella hones in on non-traditional tactics
March 12, 2024
Member Exclusive
Marketing Briefing: Renewed call to ban TikTok could push creators, ad dollars to YouTube Shorts and Instagram — which may hurt creators
March 12, 2024
The Programmatic Marketer
Adalytics report exposes the intricacies of made-for-advertising sites
March 11, 2024
Third-Party Cookie Primer
Chrome chaos: Unraveling the language of the third-party cookie demise
March 11, 2024
Marketing on Platforms
Why marketers are not deterred by TikTok’s uncertain future
March 11, 2024
Gaming & Esports
As advertisers grow wiser about gaming, esports companies are stressing community over metrics
March 8, 2024
Member Exclusive
Digiday+ Research deep dive: Agencies heavily favor Instagram over Facebook for their clients
March 8, 2024
Life Beyond the Cookie
‘We’re still in the infancy of it’: How first-party data is shoring up for marketers as third-party cookie deprecation starts
March 8, 2024
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