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Why advertisers are quietly returning to news-driven media channels
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Three seats left to attend the Digiday Media Buying Summit:
Join us Oct. 15-17 in Phoenix to connect with top media buyers
SECURE YOUR SEAT
Catherine Wolf
Research Editor
Catherine Wolf
Research Editor
Member Exclusive
Research Briefing: Frequency capping matters most on streaming platforms
Member Exclusive
CMO Strategies: Advertisers identify the top attributes on ad-supported streaming platforms
Member Exclusive
CMO Strategies: After YouTube, advertisers choose Prime Video and Hulu for streaming ads
Member Exclusive
Research Briefing: YouTube commands marketing spend on ad-supported streaming services
Member Exclusive
Digiday+ Research: A guide to ad-supported streaming services, from the top platforms to marketing spend
Member Exclusive
Research Briefing: BuzzFeed pivots business to AI media and tech as publishers increase use of AI
Member Exclusive
Research Briefing: Publishers bank on their own first-party data amid Privacy Sandbox concerns
Member Exclusive
Publisher strategies: How publishers are optimizing revenue streams
Member Exclusive
Research Briefing: RMNs vie for ad dollars, but marketers are unsure where to spend
Member Exclusive
Research Briefing: Publishers’ revenue sources are top of mind at Digiday Publishing Summit
Member Exclusive
Research Briefing: Agencies prepare to shift platform spending if TikTok ban passes
Member Exclusive
Research Briefing: Facebook loses favor with publishers, brands and agencies
Member Exclusive
Research Briefing: The end of third-party cookies could be a win for ad tech vendors
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