Catherine Wolf

Research Editor

Catherine Wolf

Research Editor

Member Exclusive

CMO Strategies: Marketers from Georgia-Pacific to Samsung weigh in on display ad strategies, success metrics and challenges
Member Exclusive

CMO Strategies: A guide to marketers’ success metrics for ad-supported streamers, including Netflix, Prime Video and Roku
Member Exclusive

Digiday+ Research: How ad-supported streaming services stack up for marketers, from Amazon to YouTube
Member Exclusive

What Forbes, Dotdash Meredith, BuzzFeed and other publishers are saying about AI in 2025
Member Exclusive

The state of AI: Where WPP, R/GA, IPG and other marketers stand in 2025
Member Exclusive

Media Agency Report: Horizon, Publicis, UM and others on CTV’s appeal, agency partnerships and programmatic’s evolution
Member Exclusive

Digiday+ Research Lifestyle Subscription Index 2024: Time, Vogue and The Atlantic choose between divesting or investing in subscriptions
Member Exclusive

Digiday Media Agency Report 2024: The state and future of the media agency, from client spending to retail media’s impact
Member Exclusive

CMO Strategies: eBay, Hyundai, Duolingo and other advertisers share key tactics for marketing channels
Member Exclusive

CMO Strategies: Inside Reddit, Pinterest and Snapchat’s efforts to court marketers
Member Exclusive

CMO Strategies: The highs and lows of the dominant social media platforms — from Instagram to YouTube
Member Exclusive

Research Briefing: NBCU and Warner Bros. Discovery pursue programmatic ad dollars at the Olympics
Member Exclusive

Research Briefing: Amazon faces retail media competition from Walmart and Target

1
2
3
…
7
>