Alexander Lee

Gaming and Esports Reporter

Alexander Lee is a reporter covering gaming and esports for Digiday.

Alexander Lee

Gaming and Esports Reporter

Alexander Lee is a reporter covering gaming and esports for Digiday.

Gaming & Esports

How game developers are reacting to the shift to free-to-play
Gaming & Esports

Roblox’s ad network is gradually coming together on pace, with some growing pains
Gaming & Esports

Why the esports pragmatist is taking center stage as esports winter sets in
Gaming & Esports

Why two esports journalists are combining their communities for a collective games media venture
Gaming & Esports

Why esports companies are bringing order to the collegiate space in 2023
Español

Por qué Chipotle está invirtiendo en marketing de esports a través de Evo y la comunidad de juegos de lucha
Marketing

Why Chipotle is investing in esports marketing through Evo and the fighting game community
Brands in Culture

Why Puma is investing in Web3 despite the skepticism of crypto winter
Gaming & Esports

Cómo la venta de botas ‘phygital’ de Ralph Lauren en Fortnite muestra los beneficios -y los límites- del comercio virtual
Gaming & Esports

How Ralph Lauren’s ‘phygital’ boot sale in Fortnite shows benefits — and limits — of virtual commerce
Gaming & Esports

Esports executives sound off on the role of competitive gaming in today’s industry landscape
Gaming & Esports

Por qué Puma ve la Web3 y el metaverso como su próxima gran oportunidad comercial
Gaming & Esports

Why Puma sees Web3 and the metaverse as its next great commerce opportunity

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