Mozilla’s Firefox is joining the conga line of companies ditching Adobe Flash.
Beginning in 2017, Firefox users will be offered an option to activate a Flash-enabled video, meaning the buggy software will no longer load automatically. Mozilla blamed Flash’s swath of “stability, performance, and security issues” for the change.
Prior to the click-to-activate option rolling out to all users, Mozilla will block certain Flash content that is “not essential to the user experience,” such Flash-enabled ads and videos. “These and future changes will bring Firefox users enhanced security, improved battery life, faster page load, and better browser responsiveness,” the company said.
Adobe Flash has long been denounced by users for its weak security and performance problems, so developers are gravitating to the more stable HTML5. With the recent news that other popular browsers, such as Google’s Chrome and Apple’s Safari, banishing Flash, its time is soon officially coming to an end.
More in Media
Why some publishers aren’t ready to monetize generative AI chatbots with ads yet
Monetization of generative AI chatbot experiences is slow going. Some publishing execs said they’re not ready to add advertising to these products until they scale or can build a subscription model first.
Media Briefing: Publishers who bet on events and franchises this year are reaping the rewards
Tentpole events and franchises are helping publishers lock in advertising revenue.
With Firefly Image 3, Adobe aims to integrate more AI tools for various apps
New tools let people make images in seconds, create image backgrounds, replacing parts of an image and use reference images to create with AI.