Publisher Investment Strategies
Publishers are experimenting on diversifying how and where they invest in their businesses.
Digiday+ Research: Subscriptions poised to make a comeback as publishers sort out revenue priorities for 2025
At this point, direct-sold ads remain a top revenue priority for publishers, with subscriptions making big gains when it comes to where publishers are making the most money and where they’ll put the most focus in the coming months.
November 11, 2024
