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Generative AI
A look at how the industry is tackling generative artificial intelligence.
Generative AI
OpenAI’s bold vision for ChatGPT seems poised for a familiar business model: ads
May 26, 2025
Generative AI
ChatGPT referral traffic to publishers’ sites has nearly doubled this year
May 22, 2025
Generative AI
‘We’re seeing an immense uplift in the scale’: How generative AI is fueling the next wave of ad tech fraud
May 22, 2025
Member Exclusive
Media Briefing: Less clicks, more problems: What Google’s AI Mode means for publishers
May 22, 2025
Generative AI
The definitive publisher guide to what’s in and out in the era of Google’s AI Overviews
May 21, 2025
Generative AI
How publishers are actively testing agentic AI to hike productivity
May 21, 2025
Generative AI
One year in: SEO lessons from publishers after Google’s AI Overviews
May 19, 2025
Evolving Agencies
After a year of Google’s AI Overviews, marketers consider tweaking their paid search strategies
May 16, 2025
Generative AI
AI is scaling in advertising – outcome-based pay isn’t
May 16, 2025
Member Exclusive
Media Briefing: Reliant on search, haunted by AI: publishers at a crossroads
May 15, 2025
WTF Series
WTF are GEO and AEO? (and how they differ from SEO)
May 14, 2025
Generative AI
How Digitas is navigating search’s shift to the AI era
May 13, 2025
Generative AI
S4 Capital trades billable hours for outputs as AI redraws agency economics
May 9, 2025
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