Gaming & Esports
-
Roblox earnings: Why enticing brands is key to the future of the metaverse platform
November 9, 2023 • 6 min read -
How mobile game developers are using AI tools to boost user acquisition
November 6, 2023 • 3 min read -
Ford, Kia and Carvana partner with NRG as it walks the line between casual and competitive gaming inventory
November 3, 2023 • 3 min read -
How TikTok is using data to convince gaming brands to spend on the platform
October 27, 2023 • 7 min read -
Pitch deck: How FaZe Clan sold investors on its $725 million SPAC merger
October 26, 2023 • 5 min read -
Why executives at Esports Business Summit are (still) bullish on competitive gaming
October 24, 2023 • 5 min read -
‘Brands are a really important audience’: A pre-TwitchCon Q&A with Twitch CMO Rachel Delphin
October 20, 2023 • 5 min read -
How Chipotle’s Street Fighter brand integrations show they can work alongside more traditional in-game ads
October 18, 2023 • 3 min read -
A new form of advertising: Is This The Metaverse? Podcast, episode 5
October 10, 2023 • 2 min read -
Why Niantic is investing in rewarded AR to develop new revenue streams
October 4, 2023 • 3 min read