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Perplexity blocks Time’s ads served to AI agents, calling them ‘deceptive’

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The Creator Economy

Marketers are increasingly turning to Instagram, Snapchat and YouTube stars to get through to audiences.

Member Exclusive

Future of TV Briefing: A Q&A with Colin and Samir’s Samir Chaudry on the state of the creator economy

February 21, 2024
The Creator Economy

In a booming influencer economy, creators seek standardization for payment terms

February 15, 2024
Super Bowl

How agencies are investing in influencers this Super Bowl

February 9, 2024
The Creator Economy

Influencer agencies expand in U.S. markets with new leadership as global competition rises

January 25, 2024
The Creator Economy

Social platforms become ‘marketing engines’ as creators look for direct deals to earn money

January 24, 2024
Member Exclusive

Marketing Briefing: As influencer marketing RFPs mature, measurement, attribution and emerging trend strategies come into focus

January 23, 2024
Digiday @ CES

CES Briefing: Celebrities, influencers descend on Vegas as creator space continues to evolve

January 11, 2024
The 2024 Notebook

What influencer agencies are watching in 2024: paid media, virtual influencers and commerce

January 4, 2024
Looking Back/Ahead to 2024

Creators pick their preferred short-form video platforms

December 28, 2023
Looking Back/Ahead to 2024

Platform payouts: Creators reveal how much social media behemoths are willing to shell out

December 28, 2023
Looking Back/Ahead to 2024

Marketers no longer have total control of their brand narratives. Now they’re spending time influencing influencers

December 26, 2023
Member Exclusive

Marketing Briefing: How brands and agencies are speeding up their pursuit of influencer trends

December 12, 2023
Digiday Programmatic Marketing Summit

How Whalar’s Gaz Alushi is putting the creator economy into programmatic terms

December 7, 2023

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