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AI Revenue Generation

How publishers and brands are generating new revenues based on AI tools and partnerships.

A red-toned GIF of a TV screen with shifting static in pink, yellow, and red, representing the evolving landscape of biddable CTV and its dynamic, data-driven ad opportunities.
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Future of TV Briefing: How AI agents prime TV advertising for ‘premium automation’

This week’s Future of TV Briefing looks at how agentic AI can enable TV networks to automate the sales of complex linear TV ad packages.

February 4, 2026

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