Podcast: Billboard’s Shira Brown on premium video and Snapchat for grown-ups
July 13, 2017 •
• 
On this episode of the Visionaries Podcast, we sat down with Shira Brown, head of video partnerships for Billboard and the Hollywood Reporter. We talked about how publishers are handling the Facebook/Google duopoly, how established brands can navigate Snapchat, the power of premium video to drive engagement for two iconic trades.
More from Digiday

Digiday+ Research: Amazon gets an even stronger hold over retail media
April 1, 2025
It looks like Amazon’s stronghold on retail media is getting stronger, not weaker, even as players like Walmart and Target get further into the retail media space and more retailers enter it.

Bold Call: The ad industry’s herd mentality risks an unnecessarily severe slowdown
April 1, 2025
It’s not the economy, it’s the anxiety.

Creators are ditching Substack over ideological shift in 2025
April 1, 2025
The writers who left Substack in early 2025 represent a second wave after an initial burst of Substack creators left the platform in January 2024.