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The great TID controversy takes another turn as Prebid moves to clarify its position

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Third-Party Cookie Primer

A special Digiday editorial series to catch you up on the basics of Google's phaseout of third-party cookies.

Special Projects

Special report: The third-party cookie primer

A catch-up on all things third-party cookies.

March 19, 2024

Third-Party Cookie Primer

Amazon sees opportunity amid the demise of third-party cookies

March 18, 2024
Third-Party Cookie Primer

Competition advocates urge further Privacy Sandbox delays

March 13, 2024
Sponsored

Amid signal loss and fragmentation, omnichannel orchestration is driving performance
Third-Party Cookie Primer

Chrome chaos: Unraveling the language of the third-party cookie demise

March 11, 2024
Third-Party Cookie Primer

Key talking points as the deadline for Google’s Privacy Sandbox draws ever-near

February 16, 2024
Third-Party Cookie Primer

Marketers are starting to test alternatives to third-party cookies amid Google’s changes

February 15, 2024
Member Exclusive

Digiday+ Research breakdown: When do advertisers and publishers actually think Google will get rid of cookies?

February 7, 2024
Third-Party Cookie Primer

A month after Google started turning off third-party cookies in Chrome – and marketers are still apathetic

February 5, 2024
Third-Party Cookie Primer

OK but really, are third-party cookies going to be gone from Google’s Chrome by the end of 2024?

February 2, 2024
Third-Party Cookie Primer

Why in-game advertising companies see potential benefits in the death of the third-party cookie

February 1, 2024
Third-Party Cookie Primer

Independent agencies shift to post-cookie tools: AI, new measurement strategies and retail media

January 30, 2024
Third-Party Cookie Primer

How IAB Tech Lab aims to calm concerns around Google’s Privacy Sandbox

January 29, 2024
Third-Party Cookie Primer

WTF is the Attribution Reporting API in Google’s Privacy Sandbox?

January 26, 2024

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