Digiday+ Research
Original research, charts and in-depth reports based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders.
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The State of AI: The paradigm shifts toward data for marketers
December 14, 2023 • 17 min read -
Research Briefing: Amazon’s value to brands’ holiday plans spikes, Google’s stalls
December 14, 2023 • 5 min read -
Digiday+ Research: Is Google’s value to brands past its prime with holiday shopping underway?
December 12, 2023 • 4 min read -
Digiday+ Research: Brands spend more on Amazon as its importance to their holiday marketing spikes
December 11, 2023 • 4 min read -
Research Briefing: Programmatic hits road bumps heading into 2024
December 7, 2023 • 5 min read -
Research Briefing: TikTok tops brands’ holiday wishlist
November 30, 2023 • 5 min read -
Digiday+ Research: Events will be key for publishers’ revenues next year
November 24, 2023 • 5 min read -
Digiday+ Research: Brands turn up their TikTok investments for the holidays
November 20, 2023 • 5 min read -
Digiday+ Research: Marketers’ 2023 holiday marketing and commerce strategies — unpacked
November 16, 2023 • 26 min read -
Research Briefing: TikTok’s and Instagram’s importance to marketers jumps during the holidays
November 16, 2023 • 5 min read -
Digiday+ Research check-in: Publishers and brands go all-in on AI compared with Q2
November 10, 2023 • 4 min read