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Advertising Week Briefing: Creators emerge as the industry’s new power brokers

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Five seats left to attend the Digiday Media Buying Summit:

Join us Oct. 15-17 in Phoenix to connect with top media buyers

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Digiday+ Future of Marketing Briefing

The Future of Marketing Briefing covered the latest in marketing for Digiday+ members.

Member Exclusive

Future of Marketing Briefing: AI feels friendlier, agency holdcos act tighter

In the race to build brands around AI assistants, the stakes are higher than empathy.

October 3, 2025

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Marketing Briefing: Marketers amp up their Las Vegas efforts, including the Sphere, for the Super Bowl

February 6, 2024

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Marketing Briefing: What will the top marketing trends in 2024 be?

January 2, 2024

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Marketing Briefing: Let’s end the year with a recap of the big marketing trends of 2023

December 19, 2023

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Future of Marketing Briefing: Kimmel, Google, TikTok: three fault lines in a broken ad economy

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Future of Marketing Briefing: In the age of AI, the CMO role gets a corporate makeover

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Why the sky’s no longer the limit for live TV advertising
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Marketing Briefing: Here’s what marketers put on the back burner for the foreseeable future

May 13, 2025
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Marketing Briefing: Check in with marketers after the first 100 days of President Trump’s policies

May 6, 2025
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Marketing Briefing: Major marketers like Colgate-Palmolive, P&G note ‘pensive and anxious’ consumers during earnings

April 29, 2025
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Marketing Briefing: How the current chaos affects influencer marketing

April 22, 2025
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Marketing Briefing: ‘Expecting chaos’: With tariff uncertainty a new constant, marketers use Covid replanning muscle

April 15, 2025
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Marketing Briefing: Marketers expect budgets to be cut this quarter as tariff consequences set in

April 8, 2025
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Marketing Briefing: Marketers push for more flexible retail media deals amidst economic uncertainty

April 1, 2025
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Marketing Briefing: Why the topsy-turvy economic and cultural landscape led to decision ‘paralysis’ from marketers

March 25, 2025
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Marketing Briefing: What’s on marketers’ minds — changing consumption habits, AI search ads and more — with GoDaddy CMO Fara Howard

March 18, 2025
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Marketing Briefing: Why marketers should pay attention to SXSW’s embrace of creators

March 11, 2025

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