Digiday @ Advertising Week

Keep up to date with Digiday’s annual coverage of Advertising Week in New York.

  • Advertising Week Briefing: Why publishers are the new brand ambassadors

  • Omnicom Media Group aligns with SSPs through its CASA initiative to fight fraud and MFA abuse

  • Advertising Week Briefing: Why content creators are hopeful that AI will not replace them

  • Omnicom Media Group tackles standards across the media spectrum, starting with social

  • Advertising Week Briefing: How AI is expected to dominate this year’s conference

  • Advertising Week Briefing: Media companies evolve digital video use to increase audience, ad revenue

  • Advertising Week Briefing: When it comes to the metaverse, marketers focus on Web3 over gaming

  • Advertising Week Briefing: Despite darkening economy, marketers put measurement, brand safety center stage

  • Advertising Week Briefing: Why marketers are using brevity to get Gen Z’s attention

  • Advertising Week Briefing: Economic uncertainty proves to be the ‘big elephant in the room’

  • The lead image is an illustration of a person with headphones on and the word Hollywood underneath them.

    Marketers are going beyond the individual and using personality to sell at Advertising Week

  • ‘It’s back to a talent market again’: Advertising and marketing execs navigate the future of work at Advertising Week

  • ‘It really comes down to reach and frequency’: TV execs sound off at Advertising Week on audience fragmentation