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Digiday+ Member Exclusives
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Marketing Briefing: Brands set to focus on influencer and OOH activity at WimbledonThe most prestigious event in tennis begins next week.
June 25, 2024 -
Media Buying Briefing: The two types of influencer agencies, and why they have different appeal to holding companiesThere are two ways to look at the emerging influencer marketing industry: the talent side and technology side of the business.
June 24, 2024 -
Research Briefing: Amazon is having a busy week at CannesIn this edition of the Digiday+ Research Briefing, we examine Amazon Ads’ new AI offerings and Omnicom partnership, how influencer agencies are capturing attention at Cannes and GroupM’s 2024 ad spending forecast, as seen in recent data from Digiday+ Research.
June 20, 2024 -
Media Briefing: Top takeaways from the Digiday Podcast Creator seriesThe biggest themes from some of the internet's biggest creators.
June 20, 2024 -
Future of TV Briefing: A Q&A with BET’s Louis Carr on the upfront market so farThis week’s Future of TV Briefing features an interview with BET’s Louis Carr about how this year’s upfront market is progressing.
June 19, 2024 -
Research Briefing: Meetings and dealmaking are top of mind for execs headed to CannesIn this edition of the Digiday+ Research Briefing, we examine how meetings and dealmaking are top of mind for ad industry professionals as they head to Cannes, how LinkedIn’s Wire Program may yield new ad revenue for publishers, and how OpenAI continues to sign content licensing and tech development deals with publishers, as seen in recent data from Digiday+ Research.
June 13, 2024 -
Future of TV Briefing: Why Yahoo’s DSP adding CTV support for Nielsen rivals matters to the future of measurementThis week’s Future of TV Briefing looks at how Yahoo DSP’s integration of three alternative measurement providers could help to shape the future of TV and streaming ad measurement.
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Marketing Briefing: United Airlines, Costco, Chase. Everything is an ad network. Now what?If you feel like everything is turning into an ad network that might be because, well, everything is turning into an ad network.
June 11, 2024