Media Briefing: Publishers’ programmatic ad businesses have rebounded to pre-pandemic levels

This week's Media Briefing looks at how the pandemic and the cookie's eventual demise have created the conditions for the programmatic ad market that publishers have been pushing for, with a shift to private buying coinciding with prices pushing past pre-pandemic levels.

Future of TV Briefing: The free, ad-supported streaming TV market has come of age

The Future of TV Briefing this week looks at how the free, ad-supported streaming TV market has entered a new era in its maturation.

Marketing Briefing: Marketers find value in new channels ahead of this unusual back-to-school season

Marketers are preparing for an unusual back-to-school season as teachers contemplate what it will mean to bring students back to classrooms. More in this week's Digiday+ Marketing Briefing.

Media Buying Briefing: How two friends reluctantly got into media and built their agency from scratch into a $200 million business

Josy Amann and Taji Zaminasli built Media Matters Worldwide from nothing to a thriving San Francisco-based media agency that touts $200 million in business.

Media Briefing: How publishers are preparing for the return of in-person events

In this week's Media Briefing, senior reporter Kayleigh Barber talks with publishers about the status of their plans to return to in-person events and how the virtual versions will remain in the mix.

Future of TV Briefing: How Amazon, Roku and YouTube stepped up in this year’s upfront market

The Future of TV Briefing this week looks at how the competitive playing field between Amazon, Roku and YouTube versus traditional TV network owners for advertisers' dollars changed in this year's upfront market.

Marketing Briefing: ‘A real competition for talent’: 4A’s CEO Marla Kaplowitz on agencies getting back to offices and more

To get a sense of how agencies are managing this as well as vaccination policies and talent challenges, Digiday caught up with 4A's CEO Marla Kaplowitz.

Media Buying Briefing: Why some media agencies are bowing out of pitches for this year’s Mediapalooza

As Mediapalooza part 3 unfolds, some media agencies choose not to participate in pitches. Why?