Daily May 30

Given the ubiquity of data across the media and marketing landscape, it was only a matter of time before cannabis-related marketing, and the media that serve up cannabis content got their data house in order. More in this Digiday+ Media Buying Briefing.

Additional coverage:

• Read Digiday’s first DealBook, a quick and easy rundown of the deals acquisitions and hires taking place the previous week.
• Why this startup dining app is spending all of its marketing dollars with influencers.
• Why monitoring employees – inside and outside the office – is rocketing anxiety.