15 spots left to join us for the Digiday Publishing Summit

Join us Sept. 14-18 in Miami to connect with top publishing leaders

SECURE YOUR SEAT

Word Association With Cheezburger’s Ben Huh

BuzzFeed may have popularized the listicle, but don’t count Cheezburger CEO Ben Huh as a fan.

“That’s the worst term,” he said at the Digiday Publishing Summit, explaining why “testicle” was the first word to pop into his mind when hearing the word “listicle.” Huh’s response was part of a quick game of word association. See his other responses to mobile monetization, banner ads, native ads and the GIF.

More in Media

Perplexity blocks Time’s ads served to AI agents, calling them ‘deceptive’

Perplexity has blocked Time’s markdown agent ads from influencing its AI system.

Meet the interior design creator who made a reluctant pivot that paid off

Julie Sousa had an interior design company and viral content, but after hiring a manager, was pressured to pivot. It worked.

Why brands like Gap Inc. and Staples are inviting their employees to be creators

Companies are scrambling for creators. Turns out they already employ them.