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The end of the year means looking back and looking ahead. We’ve searched high and wide to come up with what we think is in and what’s heading out in 2016. Let us know what you think we missed — and what we got wrong.
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U.S. CPG manufacturers are sitting on excess capacity, which could be a boon for brands
May 20, 2026
Keychain’s, CPG Intelligence Report showed that one major theme companies are grappling with is significant overcapacity.
WTF is back button hijacking?
May 19, 2026
Google is cracking down on “back button hijacking,” which some publishers use to offset declining referral traffic and monetization pressure.
Why Amazon and YouTube pitched operating systems, not just TV inventory at this year’s upfront
May 18, 2026
Negotiations over identity, infrastructure, AI-driven buying take place as much as programing.