Tweeting Bad: The AMA Edition

Cheesy TLC joke? Check. Retweet request? Check. Product placement? Check.

Awards shows always give brands an excuse to chime in, and of course the American Music Awards yesterday was no exception. Check out these five brands that just couldn’t help themselves.

Denny’s

Screen Shot 2013-11-25 at 10.44.25 AM

Sitting on a couch at home, watching celebs accept awards is definitely draining and calorie burning, so thanks for this midnight munchie recommendation, Denny’s.

Kohl’s

Screen Shot 2013-11-25 at 10.46.57 AM

Oh god. Sorry TLC.

 

Applebee’s

Screen Shot 2013-11-25 at 11.21.52 AM

Nothing says “One Direction” more than spinach artichoke dip and congealed chicken wings. (That one direction is reverse peristalsis, right?)

Trident

Screen Shot 2013-11-25 at 10.51.35 AM

Tweeting bad 101: Shameless RT request with generic statement about music followed by a trending hashtag? This is a hat trick of horribleness, Trident!

 

Beats by Dre

Screen Shot 2013-11-25 at 11.03.53 AM

This is actually a legitimate Miley question. But the stock product image redone for AMAs? Meh.

More in Marketing

Michaels claims Google-powered AI assistant doubles conversion rate of traditional search

Michaels shared early results of its new Google Gemini-powered AI assistant.

Mythbusters: AI visibility’s biggest misconceptions

AI visibility is evolving quickly, but many of the industry’s biggest assumptions don’t hold up. Experts debunk the biggest myths.

How AI costs are quietly reshaping principal media deals

AI doesn’t have a price. Principal media is absorbing it anyway.