Prices rise for the Digiday Programmatic Marketing Summit after Mar. 24
‘Survival of the fittest’: How ageism issues affect the finance industry
When a former marketing executive at a top Canadian bank was laid off last year, she looked around the room at those also departing and found something interesting. “I noticed that we were all in the same age cohort,” said the 54-year-old. “It was quite interesting when they were doing cuts to see who was getting cut.”
Having enough experience has long been the one of the biggest obstacles new graduates face when starting careers in banking and finance. But having too much experience is also a problem older workers face in an industry that prizes youthful energy. The move to digital has played a large part. It’s moved beyond the startup world and into the large, ivory-tower institutions — a movement that’s causing considerable strain for older workers.
Read the full story on tearsheet.co
More in Marketing
Alibaba targets $100B in AI and cloud revenue over 5 years as its vision for the agentic era comes into focus
During its latest quarterly earnings report on Thursday, Alibaba reported revenue that fell below analyst expectations.
A year after Unilever, the ad-funded creator economy is still catching up to its own ambition
Creators had already become too big to ignore. Now, for a different set of reasons entirely, it has become too important to get wrong.
Future of Marketing Briefing: Agency operating systems face a differentiation problem
Analysts say half of agency AI platforms won’t survive the decade. Here’s how they plan to beat the odds.