Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
We’ve all been through it. The terrible ad experience that leaves a bad taste in your mouth. And now we are compiling these digital marketing mishaps all in one place.
From bad ad placement to pointless video ads and ads that don’t load, brands and advertisers don’t always get their digital marketing efforts right. We encourage you to send in submissions. The worst digital media and marketing examples sent in will be published. Email me at the address below with the creative, and tell me where you saw this and why you feel it’s a miss.
Here are some of our first posts.
Online display ad for Google+
“When you have a little brand awareness, why not take it out for a spin?” — Jeff Reckseidler, senior digital strategist at Grey Group.
The Goldman Sachs Twitter presence, or lack thereof.
Asking consumers to text a keyword to a short code, when they are riding the subway. Genius!
For more examples of WTF Digital Marketing moments click here.
More in Marketing
Target layoffs hit almost all corners of the business, from merchants to engineers
The move is expected to have a noticeable impact on the workloads and sentiment of those who remain with the company.
The Great Resignation is over — unless you’re a retail CEO
More than 1,500 chief executives have left their posts so far this year through August, up 4% from last year.
Pitch Deck: How Amazon plans to turn Q3’s $17 billion ad haul into Q4’s next big DSP push
It’s no secret the company wants advertisers to see its demand-side platform as the backbone for buying across the open web.