Brands and publishers have been jumping on the “Star Wars” bandwagon in droves since the extended trailer was released on Monday. Turns out glomming onto a 40-year-old franchise is an easy way to make a buck. So we rounded up our three favorite examples of brands and publishers rolling out products for Jedi fans.
Trending in
Most Read
More in Marketing
Why electric vehicle brand Rivian is thinking long-term amid economic uncertainty
May 20, 2025
Amid uncertainty, Rivian’s vp of marketing talks long-term planning.
Pharma marketers weigh economy and chance of TV ad ban during upfronts season
May 20, 2025
Pharma remains the last port in the storm for TV spending, but the sector’s moving to digital channels.
WTF just happened to the IAB Europe’s TCF — and what does it mean for targeted ads in the EU?
May 20, 2025
Belgium’s Court of Appeal’s ruling of the Transparency and Consent Framework is in. Here’s what actually happened, and what it means for Google, Amazon, IAB Europe, and everyone else.